Diagnose·Plan·Build·Report
A free diagnosis of where your money leaks. A plan built on what pays. Then one team builds it, and reports to you every week, every month and every quarter.
The route
Whatever we end up building, the route is the same. You know what comes next, and what you get at every step.
We go through your ads, your site, your follow-up and your numbers, and find where the money leaks.
You get
A written diagnosis. Free.
What pays for you, in what order, and what you shouldn't spend money on.
You get
A plan, with the reasoning behind every choice.
Site, ads, automations and the tracking behind them, built by the two of us. Tracking is on before anything goes live.
You get
The system, live and measured.
Every week we cut what doesn't pay and put more behind what does. You see all of it.
You get
Reports every week, month and quarter.
Step 04 never ends. That's where the return comes from.
Step 01 · The diagnosis
Before we pitch anything, we look at what you run now: your ads, your site, your follow-up and your numbers. You get it in writing: what costs you money, and where we'd start.
Example diagnosis · Evergreen Landscaping
Budget spread over nine ad sets. Two of them bring in most of the enquiries.
The quote form sits at the bottom of the page and asks eleven questions.
A new enquiry waits about five hours for a first reply.
4.8 stars from 96 reviews. Keep asking.
Where we'd start
Answer every enquiry within minutes.
Move the form up and cut it to four questions.
Put the budget behind the two ad sets that work.
Your ads, your site on a phone, what happens after someone enquires, and the numbers you already have.
No jargon and no forty-page audit. What's wrong, what it costs you and what we'd do first.
Use it with us, with someone else or on your own.
Step 02 · The plan
The plan puts your money where it earns the most, in the order that pays first. It also says what we'd leave alone, even when it's something we sell.
Example plan · Harbor Vet Clinic
Enquiries wait hours for a reply. The fastest win.
People search the moment their pet needs a vet. Be there.
Once the ads show which service sells best.
58 reviews. The clinics around you have 300.
Yours works. Fix the booking form instead.
Too few searches in your area to pay back yet.
Every choice comes with the reason and the numbers behind it. If something won't pay for you, it's in the plan under NOT NOW.
Reporting
Four rhythms, from a quick look at this week's numbers to the plan for the next three months. Every report says what happened, what we changed and why.
The numbers from click to customer, what we changed and what's next. Short enough to read over coffee.
Always on. What each channel brought in today, whenever you want to look.
Today by channel
Activity
The big one. Everything we optimized and what it did, and what's planned for next month, with the reasoning behind each step.
What we optimized
Planned for next month
Three months side by side: what worked, what we stopped, and the plan for the next quarter.
Return per channel
What we stopped
Next quarter
Working with us
You text us the way you'd text a colleague. There's no ticket system and no account manager passing messages along, so the person who reads your message is the one who makes the change.
Example · Coolpoint HVAC
Site, ads and follow-up by the same two people, so nobody points at another agency when something breaks.
A new offer, a busy week, a price change: we change the ads, the page and the follow-up when you need it.
Whatever we change shows up in your next report, with the reason.
Something else? contact@traffictotalks.com
Nothing. We go through your ads, your site, your follow-up and your numbers, and send you what we find and where we'd start.
Thirty minutes. We ask about your business, your numbers and what you've tried so far. Then we tell you what we'll look at in the diagnosis.
No. The plan says what pays for you. Some businesses only need ads and follow-up, others start with the site.
Access to your ad accounts, your analytics and your site, plus the numbers you have: enquiries, customers and what a customer is worth to you.
Timo and Floris, the two of us. Nobody in between.
We see it in the numbers first, and it's in your next report. Then we cut it and put the budget where it earns.
Book a call
Book 30 minutes with us. We'll ask about your business, go through your ads, your site and your follow-up, and tell you where we'd start.
Request a call
Paid Growth
Websites & Landing Pages
Automation & Follow-up
SEO & GEO