SEOLocal searchAI search

Get found.Get cited.

On Google, on the map and in the answers AI assistants give. Pages built on what your customers actually search, once we know your market is worth it.

  • Market checked first
  • Reported in enquiries
  • Your pages, your content
Floris, co-founder of Traffic To Talks, with his phone in one hand and an open laptop in the other

Market first

Is SEO worth it? We check first.

SEO takes months of work before it pays. That only makes sense if enough people in your area search for what you do. So before we sell you anything, we pull the search numbers for your services and your area, and tell you what they add up to.

Example market · Plumbing · Austin, TXMonthly Google searches

  1. Not yetUnder 400

    Not yet. Google profile and reviews first. Ads for volume.

  2. Focused400 to 1,500

    Worth it, focused. Pages for your main services and the areas you serve.

  3. Full build1,500 and up

    Worth building. Service pages, location pages and answers for AI search.

Too few searches? Then we say so, and point you to what will bring in work instead.

What ranks

One page for every way they search.

People don't search for your company name. They search for the job, the problem and the place. We group those searches and give each group one page that answers it better than anyone else in your area.

Example searches · Northstar Coaching

  • Service pages

    One page per service, written around what people search and what they need to know before they call.

  • Location pages

    A real page for every area you serve, with local details, not the same text with the city swapped.

  • What you already have

    Pages that almost rank get rewritten first. That's usually the quickest win.

Local search

Your ranking on the map changes by the street.

On Google Maps you don't have one position. Google shows what's close to the person searching, so you can be first in one neighbourhood and missing two miles away. We measure your position across your whole service area and work on the spots where you're missing.

Example grid · "Dentist near me"

  1. Google Business Profile

    The right categories, every service, your service area, real photos and regular posts.

  2. Reviews

    A steady stream, every one answered. Asking happens on autopilot.

  3. Listings

    Your name, address and phone the same on every site that lists you.

  4. Location pages

    A page on your site for each area, so the map and your site back each other up.

AI search · GEO

When they ask AI who to call.

More and more people ask ChatGPT, Perplexity or Google's AI Overviews instead of scrolling through results. Those answers name a few businesses and link their sources. We make your site one they can read, trust and quote.

Example answer
  • Readable

    AI crawlers allowed in, and pages they can load and read without tricks.

  • Quotable

    Clear, direct answers on your pages, one question at a time, with the facts AI can lift.

  • Structured

    Schema that spells out who you are, what you do, where and when you're open.

  • Mentioned

    Reviews and mentions on other sites. AI trusts what others say about you, not only what you say.

Every month we ask the questions your customers ask, on each platform, and log where you're named.

AI visibility · Example

Crewline Staffing, Austin

Example: five questions clients ask, and whether ChatGPT, Perplexity and Google AI Overviews name Crewline Staffing in the answer.
QuestionChatGPTPerplexityAI Overviews
Best staffing agency in AustinChatGPTNamedPerplexityNamedAI OverviewsNot named
Temp agency that can start workers tomorrowChatGPTNamedPerplexityNot namedAI OverviewsNamed
Warehouse staffing agency near meChatGPTNot namedPerplexityNot namedAI OverviewsNamed
How much does a temp agency charge?ChatGPTNot namedPerplexityNamedAI OverviewsNot named
Temp-to-hire agencies in AustinChatGPTNamedPerplexityNot namedAI OverviewsNot named
NamedChatGPT3/5Perplexity2/5AI Overviews2/5

Technical SEO

Fixes nobody sees. Google does.

Slow pages, pages Google never indexed, broken links, missing schema, AI crawlers blocked by accident. We crawl your whole site, list what holds it back in order of impact, and fix it. On any site, not only the ones we build.

Example crawl · 148 pages

Clearpoint Cleaning

  • IndexingPages Google skips, duplicates and pages blocked by mistake.
  • SpeedPages that load slowly on a phone.
  • SchemaServices, reviews, FAQs and business details Google can't read yet.
  • LinksBroken links, redirect chains and pages nothing links to.
  • AI crawlersBots from AI search blocked by your settings or firewall.

0 issues · ready for Google and AI

How SEO runs

Ads from day one. SEO on top.

Ads bring in enquiries from the first week and keep doing so while they run. SEO takes months to build. Then it adds a second stream on top, without a cost per click, and your ads keep running next to it.

Enquiries per month

The work

  1. 01

    Check

    Search numbers, competitors and where you show up now.

  2. 02

    Fix

    The technical foundation, your Google profile and your listings.

  3. 03

    Build

    The pages your searches call for, one group at a time.

  4. 04

    Grow

    Mentions, reviews and new pages where the searches are.

Rankings are a means, not the report. Every month you see the calls, forms and bookings that came from search, the map and AI.

Example month

Example month: visits, enquiries and customers from Google search, Google Maps and AI assistants.
SourceVisitsEnquiriesCustomers
Google search1,240389
Google Maps410268
AI assistants6041
How we work

Questions we get

Something else? contact@traffictotalks.com

  • Months, not weeks: the first results usually show between month three and six. Fixes to an existing site can show up sooner; new pages take longer. On the first call we tell you what to expect in your market, and every month you see where it stands.

  • No, and be careful with anyone who does. Nobody controls Google. What we control is the work, and reporting you can check yourself.

  • Generative engine optimization: making sure AI assistants like ChatGPT, Perplexity and Google's AI Overviews can find your business and quote it. It sits on the same foundation as SEO, with extra work on answers, structure and mentions.

  • Both, if your market is big enough. Ads bring in enquiries now; SEO builds up over months and adds to them. If your market is small, we'll tell you SEO isn't worth it yet. Paid Growth

  • No. We work on the site you have. If the site itself holds you back, we'll say so. Websites & Funnels

  • No. We earn mentions: directories, local partners, industry sites and press where it fits. Bought link packages put your site at risk.

  • You do. Everything we write lives on your site and stays there if we ever stop.

Book a call

Does SEO pay in your market?

Book 30 minutes with us. We'll look at what people search for in your area and where you show up now on Google, the map and AI, and tell you straight whether it's worth it.

Request a call

30 min · Video call · Free

  1. 1Questions
  2. 2Details

A few questions, so the 30 minutes go to your business and not to the basics.

What do you sell exactly?
Average value per new client

Request a call

30 min · Video call · Free

  1. 1Questions
  2. 2Details

A few questions, so the 30 minutes go to your business and not to the basics.

What do you sell exactly?
Average value per new client